The 37th Annual FiFi Awards took place last night at The Armory in New York City. The FiFi Awards is an annual event sponsored by The Fragrance Foundation which honor the fragrance industry's creative achievements and are considered the Oscars of the fragrance industry.

This year's Hall of Fame Awards went to Marc Jacobs, Davidoff Cool Water and Elizabeth Taylor White Diamonds. While Paris Hilton was named Celebrity of The Year. Mary J Blige & Queen Latifah both came out to support as presenters while Diddy won Best Mens Luex fragrance for Sean John I Am King.

♥Congrats to Mary and Kendu for going into there 6th year of marriage♥

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